An interactive place for people and their pets
In 2025, we were thrilled to collaborate with Myfoodie, one of China's leading pet food brands, on Pawlandia, the world's first pet-friendly instinct experience centre in Shanghai. Built on an original IP developed by Wētā Workshop, Pawlandia brings together world-building, spatial design and interactive storytelling to create a joyful, curiosity‑filled place for people and their beloved pets.
Scheduled for completion in late 2026, the experience will unfold across three themed zones and feature 18 interactive touchpoints. Through layered, immersive environments, pets are encouraged to follow their noses and explore the world around them, while visitors share in moments of connection and play.
An interactive place for people and their pets
In 2025, we were thrilled to collaborate with Myfoodie, one of China's leading pet food brands, on Pawlandia, the world's first pet-friendly instinct experience centre in Shanghai. Built on an original IP developed by Wētā Workshop, Pawlandia brings together world-building, spatial design and interactive storytelling to create a joyful, curiosity‑filled place for people and their beloved pets.
Scheduled for completion in late 2026, the experience will unfold across three themed zones and feature 18 interactive touchpoints. Through layered, immersive environments, pets are encouraged to follow their noses and explore the world around them, while visitors share in moments of connection and play.
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Related projects
Children of the Sun
Alif: The Mobility Pavilion
Immersive experiences • Design • Manufacture • Cultural experiences
Wētā Workshop Unleashed
Immersive experiences • Design • Manufacture • Immersive art and attractions